Margaret Gould Stewart gave a much appreciated talk at FBTB on Facebooks' principles for designing business products.
The internet has incredible potential to unlock vast reserves of human ingenuity and economic activity. But connectivity is not enough. We have to design tools and interfaces that work in service of people, particularly in complex ecosystems and industries like advertising, healthcare, education, and government.
Margaret Gould Stewart, VP of Product Design at Facebook, came to From Business to Buttons to present 4 key principles for designing business products.
She shared the story of how Facebook changed their design to better help businesses reach out in their advertising, monitoring statistics and managing their very own Business-page on the social network.